75% increase in media coverage and 42% surge in inbound leads helped elevate MuleSoft’s market visibility ahead of its acquisition by Salesforce.
MuleSoft needed to strengthen its position in the competitive enterprise integration market by increasing brand visibility, elevating executive thought leadership, and accelerating inbound demand.
AMP launched a strategic tech PR and integrated marketing campaign combining media relations, thought leadership, and brand visibility to position MuleSoft as a category leader in enterprise integration.
01
75% growth in media coverage through strategic storytelling and proactive media outreach
02
10 high-profile speaking engagements for senior executives at major industry events
03
Major milestone: MuleSoft’s strengthened market presence helped lead to its acquisition by Salesforce
04
Major milestone: MuleSoft’s strengthened market presence helped lead to its acquisition by Salesforce
