amp logo design color 2 red pink orange
Book a Call

Case Studies

Proof, not
promises.

AMP turns ambitious companies into the names people search, cite, and cover. Here is what that looks like in numbers.

AMP Impact Outcomes from real campaigns, not vanity metrics.
100M Perfect365 users, grown from 5 million
Acquired MuleSoft visibility that led to its Salesforce acquisition
21 Roblox Tier-1 media placements in six months
50+ The Godfather of Tech global media features secured
542% IOTA social media follower growth

Enterprise Integration

MuleSoft

Acquired by Salesforce

75%

growth in media coverage

mulesoft.jpgadd image from existing site
Services delivered Tech PR Executive thought leadership Media relations

From market momentum to a Salesforce acquisition

A 75% increase in media coverage and 42% surge in inbound leads helped elevate MuleSoft's market visibility ahead of its acquisition by Salesforce.

Challenge

MuleSoft needed to strengthen its position in the competitive enterprise integration market by increasing brand visibility, elevating executive thought leadership, and accelerating inbound demand.

Strategy

AMP launched a strategic tech PR and integrated marketing campaign combining media relations, thought leadership, and brand visibility to position MuleSoft as a category leader in enterprise integration.

Results

  • 75% growth in media coverage through strategic storytelling and proactive media outreach
  • 10 high-profile speaking engagements for senior executives at major industry events
  • A major milestone: MuleSoft's strengthened market presence helped lead to its acquisition by Salesforce

AI Beauty Platform

Perfect365

100M

users, up from 5 million

perfect365.jpgadd image from existing site
Services delivered Influencer marketing Digital PR Media relations

From 5 million to 100 million users

Perfect365's user base skyrocketed from 5M to 100M users while sales increased 50% through strategic marketing and PR.

Challenge

Perfect365, an AI-powered virtual beauty platform, faced stagnant growth and needed to rapidly expand its user base, revenue, and global visibility.

Strategy

AMP executed a viral growth strategy combining a complete rebranding, influencer partnerships, media outreach, and user-generated content campaigns designed to drive engagement and social sharing.

Results

  • User growth from 5 million to 100 million across the platform
  • 50% increase in sales driven by optimized marketing campaigns and in-app purchases
  • 207% increase in media coverage through targeted PR and influencer amplification
  • Global brand visibility across technology, beauty, and lifestyle media

Gaming Platform

Roblox

First PR agency

110%

surge in media coverage

roblox.jpgadd image from existing site
Services delivered Tech PR Influencer marketing Media relations

The first PR campaign behind a global gaming phenomenon

AMP launched Roblox's first PR strategy, generating a 110% surge in media coverage and 21 Tier-1 placements that helped introduce the platform to the global gaming community.

Challenge

In its early stages, Roblox needed to build brand awareness, establish credibility within the gaming industry, and engage a rapidly growing creator community.

Strategy

As Roblox's first PR agency, AMP developed a comprehensive PR and influencer marketing strategy from the ground up, combining media outreach, influencer partnerships, and strategic storytelling to position Roblox as an emerging force in gaming.

Results

  • 110% increase in media coverage through targeted PR campaigns
  • 75% growth in social media engagement driven by influencer collaborations
  • 21 Tier-1 media placements in six months across leading tech and gaming publications
  • Established Roblox as one of the most talked-about emerging gaming platforms

Executive Brand

The Godfather of Tech

50+

major media placements

godfather-of-tech.jpgadd image from existing site
Services delivered Executive positioning Thought leadership PR Media relations Online reputation management

Building a global thought leadership brand

50+ major media placements across Forbes, CNBC, Financial Times, CIO, VentureBeat and more established "The Godfather of Tech" as a global voice in emerging technologies.

Challenge

Professor Timothy E. Bates sought to build a powerful personal brand and establish global visibility as a thought leader in AI, cybersecurity, and emerging technologies.

Strategy

AMP created and launched "The Godfather of Tech" brand, developing a strategic thought leadership platform powered by high-profile media placements, expert commentary, and industry visibility.

Results

  • 50+ media placements across major outlets including Forbes, Financial Times, CNBC, Fortune, CIO, VentureBeat, and U.S. News
  • Industry recognition: Newsweek referred to Bates as "the renowned tech expert"
  • Featured commentary on AI regulation, cybersecurity, generative AI, fintech, and emerging technology trends
  • Established a globally recognized technology thought leader

Distributed Ledger & Fintech

IOTA

542%

social media follower growth

iota.jpgadd image from existing site
Services delivered Digital marketing strategy Content marketing Social media growth strategy Media relations

542% social growth powers global visibility for IOTA's distributed ledger platform

A 542% surge in social media followers, major Tier-1 media coverage, and a dramatic drop in website bounce rate helped position IOTA as a leading voice in distributed ledger technology and fintech innovation.

Challenge

IOTA needed to significantly expand its global visibility and community engagement. The organization aimed to grow its social following, increase media coverage, and improve website engagement to support adoption of its distributed ledger technology.

Strategy

AMP implemented an integrated digital marketing and PR strategy combining high-impact content, active community engagement, and website optimization. The campaign focused on strengthening social channels, amplifying thought leadership, and improving the on-site user experience to keep visitors engaged.

Results

  • 542% growth in social media followers driven by engaging content and active community building
  • 25 placements in Tier-1 media outlets through strategic PR and thought leadership campaigns
  • Website bounce rate reduced from 80% to 21%, dramatically improving user engagement and retention

Ready to write your case study?

Fifteen minutes, no pressure. Tell us where you want to be seen, and we will show you the path to get there.

Book a free 15-minute consult